Vinod Rajasekhar Appointed as Vice President at Scarecrow M&C Saatchi
Scarecrow M&C Saatchi names Vinod Rajasekhar Vice President, bringing more than two decades in marketing and senior experience including Chief Operating Officer at Brand Kerala.
The Move
- New role
- Vice President
- Company
- Scarecrow M&C Saatchi
- Previously
- Business Director, Concept Communication
- Announced
- October 31, 2026
By the Numbers: Scarecrow M&C Saatchi
- Years in Marketing
- 26
- Years at Concept Communication
- 5
- Employees
- 56
- Arts and Design team
- 34
Data: Crustdata, as of October 31, 2026
Scarecrow M&C Saatchi has appointed Vinod Rajasekhar as Vice President. A marketing leader with more than two decades in the function, Rajasekhar joins from Concept Communication, where they served as Business Director, and brings senior experience that includes the Chief Operating Officer role at Brand Kerala.
A Track Record In Marketing
According to Crustdata people data, Rajasekhar's career spans more than three decades, 26 years of them in marketing. The most recent chapter was as Business Director at Concept Communication, a role held since 2021. It followed a tenure as General Manager Marketing at SmartDrive Auto Lifestyle Magazine from 2018 to 2021 and a post as Senior Manager at Mall of Travancore.
Leadership experience runs deep. From 2015 to 2017, Rajasekhar was Chief Operating Officer at Brand Kerala, after a long tenure as Branch Head at The Crayons Network from 2006 to 2015. Earlier roles as Branch Manager at BEI Hues International, Manager at Transworld Communications and General Manager at Visakha Herbals laid the foundation for that rise. Rajasekhar also holds a postgraduate qualification from the University of Kerala.
Why It Matters For Scarecrow M&C Saatchi
Founded in 2010 and headquartered in Mumbai, Scarecrow M&C Saatchi is a privately held company built on the belief that advertising works best when it does not try too hard to impress. Crustdata company data shows the team has grown to 56 employees, up 12% over the past 12 months.
Creative talent sits at the heart of the business. Arts and Design is the largest function, with 34 people making up 60.7% of the workforce, and that group has grown 14.3% over the last six months. Most of the team works from Mumbai, home to 47 employees, while the company also has a presence in the Greater Ahmedabad Area.
What's Next
Rajasekhar, who is based in Trivandrum, Kerala, takes up the Vice President role in October 2026. Announced on October 31, 2026, the appointment brings more than three decades of professional experience and deep marketing expertise to the leadership of a growing team. For Scarecrow M&C Saatchi, the hire adds a seasoned leader whose career combines marketing, operations and branch leadership.
Hiro News tracks leadership moves across go-to-market teams every day. People, company and job data in this story comes from Crustdata.
Questions and Answers
Who is the new Vice President at Scarecrow M&C Saatchi?
Vinod Rajasekhar has joined Scarecrow M&C Saatchi as Vice President, starting in October 2026, after serving as Business Director at Concept Communication.
What is Vinod Rajasekhar's background?
Rajasekhar brings more than three decades of professional experience, including 26 years in marketing. Senior roles include Chief Operating Officer at Brand Kerala, General Manager Marketing at SmartDrive Auto Lifestyle Magazine and Branch Head at The Crayons Network, along with a postgraduate qualification from the University of Kerala.
What does Scarecrow M&C Saatchi do?
Scarecrow M&C Saatchi is a privately held company founded in 2010 and headquartered in Mumbai, built on the belief that advertising should not try too hard to impress. It employs 56 people, up 12% over the past 12 months, with Arts and Design as its largest function.
· people and company records, retrieved October 31, 2026. Source: Crustdata.