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Martyn Weston Appointed as Head of Sales EMEA Rail at Sentric Safety Group

Sentric Safety Group names Martyn Weston Head of Sales EMEA Rail, adding a rail specialist who rose to Sales Director Rail at IMI Industrial Automation.

By the Hiro News Desk
· 2 min read · Data by Crustdata
Martyn Weston, from IMI Industrial Automation to Sentric Safety Group

The Move

New role
Head of Sales EMEA Rail
Company
Sentric Safety Group
Previously
Sales Director Rail, IMI Industrial Automation
Announced
November 1, 2026

By the Numbers: Sentric Safety Group

Years at IMI Industrial Automation
15+
Sales team
49
Employees
230
Headcount growth, 12 months
10%

Data: Crustdata, as of November 1, 2026

Sentric Safety Group has appointed Martyn Weston as Head of Sales EMEA Rail, putting rail sales across the region in the hands of a seasoned specialist. Weston joins from IMI Industrial Automation, where a career spanning more than 15 years led to the post of Sales Director Rail.

Career Highlights

According to Crustdata people data, Weston joined IMI Industrial Automation in 2008 as Area Account Manager. Over the years that followed at the 3,255-employee company, that early account work grew into a leadership role, with promotion to Sales Director Rail in July 2024.

Rail has been the constant. In 2014, Weston became UK Rail Sector Head at Norgren, a senior title dedicated to the rail market. That specialism carried through to the Sales Director Rail role and now extends to a remit spanning EMEA. Weston is based in the Greater Stoke-on-Trent Area.

Why It Matters For Sentric Safety Group

Sentric Safety Group, a Halma company, unites four safety brands: Kirk Key in the US, STI in France, and Castell Safety International and Zonegreen in the UK. The group produces safety solutions for businesses whose people and equipment operate in harsh and safety-critical environments, and its brands have been keeping people safe at work in their sectors for over 100 years.

Crustdata company data shows the group employs 230 people, up 10% over the past 12 months. Sales is its largest function, with 49 people making up 21.3% of the workforce. The United Kingdom is home to 35 employees, while Tunisia hosts 15.

What's Next

Starting in November 2026, Weston will lead rail sales across EMEA, working alongside a Sales team of 49. Announced on November 1, 2026, the appointment brings long experience in the rail market to the group's four brands at a time of steady growth.

Hiro News tracks leadership moves across go-to-market teams every day. People, company and job data in this story comes from Crustdata.

Questions and Answers

Who is the new Head of Sales EMEA Rail at Sentric Safety Group?

Martyn Weston has been appointed Head of Sales EMEA Rail at Sentric Safety Group, starting in November 2026. Weston joins from IMI Industrial Automation, where they most recently served as Sales Director Rail.

What is Martyn Weston's background?

Weston began at IMI Industrial Automation in 2008 as Area Account Manager and rose to Sales Director Rail over more than 15 years with the company. The career also includes a senior rail role as UK Rail Sector Head at Norgren.

What does Sentric Safety Group do?

Sentric Safety Group, a Halma company, unites four safety brands: Kirk Key, STI, Castell Safety International and Zonegreen. It produces safety solutions for businesses operating in harsh and safety-critical environments and employs 230 people.

Data byCrustdata· people and company records, retrieved November 1, 2026. Source: Crustdata.