Christian Bagge Appointed as Vice President of Sales at Upside
Upside names Christian Bagge Vice President of Sales, adding a seasoned commercial leader whose career includes senior roles at DUOS, Get Well and mPulse.
The Move
- New role
- Vice President of Sales
- Company
- Upside
- Previously
- Chief Growth Officer, DUOS
- Announced
- October 27, 2026
By the Numbers: Upside
- Years in sales
- 12
- Employees
- 55
- Headcount growth, 12 months
- 66.7%
- Funding raised
- $27.9 million
Data: Crustdata, as of October 27, 2026
Upside has appointed Christian Bagge as Vice President of Sales, bringing an experienced commercial leader to the housing-focused care partner. Bagge joins from DUOS, where they served as Chief Growth Officer, and previously held senior sales leadership roles at Get Well and mPulse.
A Track Record In Sales
According to Crustdata people data, Bagge's career spans more than two decades, including more than a decade in sales. The most recent stop was DUOS, where Bagge served as Chief Growth Officer. Earlier, Bagge was Vice President, Payer Sales & Strategy at Get Well from 2023 to 2025, following a tenure as Vice President of Sales at mPulse from 2020 to 2023.
Business development leadership came before that, with roles as Vice President Business Development at Carenet Health and Director of Business Development at MyHealthDirect, now Experian Health. The career also includes client-facing posts as Strategic Client Executive at NovuHealth and Strategic Account Manager, HealthCare at LexisNexis, along with time at Capital One. Bagge is based in Jupiter, Florida.
Why It Matters For Upside
Upside is a housing-focused care partner that works with health plans and care organizations to identify members at risk of housing instability, build a clear housing plan and carry the work through placement and stabilization. Founded in 2020 and headquartered in Fort Lauderdale, Florida, the company owns the full housing process, from engaging members and coordinating with local providers to managing logistics and documentation.
That model is drawing both talent and capital. Crustdata company data shows Upside employs 55 people, up 66.7% over the past 12 months, with 51 based in the United States. In June 2026 the company closed a $20 million Series A from investors including Flare Capital Partners, Aquiline Capital Partners and Techstars, bringing total funding to $27.9 million.
What's Next
Bagge starts in October 2026, and the appointment was announced on October 27, 2026. With fresh Series A capital and a fast-growing team, Upside gains a seasoned sales leader to help bring its housing model to health plans and care organizations. The hire builds on the company's commercial investment this year, following the addition of a vice president of revenue operations in May 2026.
Hiro News tracks leadership moves across go-to-market teams every day. People, company and job data in this story comes from Crustdata.
Questions and Answers
Who is the new Vice President of Sales at Upside?
Christian Bagge is Upside's new Vice President of Sales, starting in October 2026. Bagge joins from DUOS, where they served as Chief Growth Officer.
What is Christian Bagge's background?
Bagge's career spans more than two decades, including more than a decade in sales. Earlier roles include Vice President, Payer Sales & Strategy at Get Well and Vice President of Sales at mPulse, along with experience at LexisNexis and Capital One.
What does Upside do?
Upside is a housing-focused care partner that helps people experiencing housing instability move toward stability. It works with health plans and care organizations to identify members at risk, build a housing plan and see the work through placement and stabilization.
· people and company records, retrieved October 27, 2026. Source: Crustdata.