Erin Preston Appointed as Chief Commercial Officer at Coinstar
Coinstar names Erin Preston Chief Commercial Officer, bringing in a sales leader with more than two decades of experience and a steady rise through senior roles at Bread Financial.

The Move
- New role
- Chief Commercial Officer
- Company
- Coinstar
- Previously
- Vice President, General Manager, Enterprise Product & Revenue Strategy, Bread Financial
- Announced
- October 22, 2026
By the Numbers: Coinstar
- Years in sales
- 25
- Years at Bread Financial
- 4
- Coinstar kiosks
- 24,000
- Employees
- 621
Data: Crustdata, as of October 23, 2026
Coinstar has appointed Erin Preston as Chief Commercial Officer, adding a seasoned commercial leader with more than two decades in sales. Preston joins from Bread Financial, where the most recent role was Vice President, General Manager, Enterprise Product & Revenue Strategy.
A Track Record In Sales
Since joining Bread Financial in 2022, Preston has held three roles, according to Crustdata people data. The path began as Senior Director, Client Partnerships, moved through General Manager, Client Partnerships and culminated in the vice president and general manager post in 2024.
That rise built on a long run at Alliance Data Card Services, which started in 2012 with the title Manager, Client Sales and Marketing. Successive promotions led to Senior Account Manager, then Director and ultimately Senior Director, all within Client Partnerships. Earlier stints at UPS and L Brands gave Preston a broad commercial foundation, complemented by a bachelor's degree in marketing from Franklin University.
Why It Matters For Coinstar
Coinstar is the global leader in self-service coin counting, with 24,000 kiosks across North America and Europe. Founded in 1991, the company has processed more than 800 billion coins. In the United States, its kiosks let consumers turn change into cash or a no-fee eGift card, donate to charity, buy cryptocurrencies or add money to digital accounts.
Headquartered in Bellevue, Washington, Coinstar employs 621 people, 538 of them in the United States. Crustdata company data shows the operations team grew 10.7% over the past year, and the company has posted 23 job listings in the past three months, including roles in Germany and Italy.
What's Next
As Chief Commercial Officer, Preston brings deep client partnership experience to a company whose kiosks sit in supermarket, mass merchant, drug store and financial institution locations. The move follows the arrival of a Director, Business Development earlier this year, adding further depth to Coinstar's commercial leadership. Announced this week, Preston's appointment takes effect this month.
Hiro News tracks leadership moves across go-to-market teams every day. People, company and job data in this story comes from Crustdata.
Questions and Answers
Who is the new Chief Commercial Officer at Coinstar?
Erin Preston is the new Chief Commercial Officer at Coinstar, joining from Bread Financial, where Preston most recently served as Vice President, General Manager, Enterprise Product & Revenue Strategy.
What is Erin Preston's background?
Preston has more than two decades of experience in sales. At Bread Financial, Preston rose from Senior Director, Client Partnerships to vice president and general manager, following a long run at Alliance Data Card Services that began in 2012.
What does Coinstar do?
Coinstar is the global leader in self-service coin counting, with 24,000 kiosks in North America and Europe. Headquartered in Bellevue, Washington, the company employs 621 people.
· people and company records, retrieved October 23, 2026. Source: Crustdata.